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Can You Clearly Define Your Customer Communications Environment?

Can You Clearly Define Your Customer Communications Environment?

Scott Mulkey, M-EDP •  June 18, 2026  •  4 min readMost organizations can describe the individual technologies they use to create and deliver customer communications. They can identify their composition tools, customer portal technology, email platform, print...

CCM and CXM Are Redefining What Counts as Data

CCM and CXM Are Redefining What Counts as Data

CCM and CXM Are Redefining What Counts as Data                   In a recent cXm Professionals LinkedIn poll, we asked: What is the biggest CXM challenge right now?   The top response wasn’t tools, channels, or even customer expectations. It was process and data...

CCM and CXM Are Redefining What Counts as Data

CCM and CXM Are Redefining What Counts as Data

Scott Mulkey, M-EDP • April 21, 2026 • 3 min readCCM and CXM Are Redefining What Counts as Data In a recent cXm Professionals LinkedIn poll, we asked: What is the biggest CXM challenge right now? The top response wasn't tools, channels, or even customer expectations....


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