by Scott Mulkey, M-EDP | Nov 2, 2011 | Skip's World
I read an article in the paper last week about airlines significantly expanding advertising on airplanes, although airlines are no strangers to advertising with ads in the airlines magazines and commercials on the in-flight video system. Coming to a plane near you: ...
by Scott Mulkey, M-EDP | Oct 26, 2011 | Skip's World
How long is a lifetime? Never gave it much thought until I heard the term “lifetime revenue” at a Pitney Bowes Users Conference. The spirit of the conversation focused on loyalty driven by great products and great service, boosting lifetime revenue. And ideally, that...
by Scott Mulkey, M-EDP | Oct 4, 2011 | XPLOR
It has been almost three weeks since I returned from Graph Expo and finally have decompressed, sorted through dozens of business cards, press kits and the tchotchkes, determining which I would keep and which ones would go to my nine year old daughter. This being...
by Scott Mulkey, M-EDP | Aug 24, 2011 | Skip's World
I read an interesting article yesterday in the Tampa Tribune entitled “College Freshman Never Lived Without the Internet” which really struck home in terms of looking at the next generation of document professionals. This Associated Press story reported that...
by Scott Mulkey, M-EDP | Aug 8, 2011 | XPLOR
As I prepare for the upcoming Graph Expo event, September 11-14th, in Chicago I started to think about the many years that I have attended the event as an end user, vendor and now association president for the electronic document industry. Yesterday, I spent some time...